Category Archives: Marketing for Authors

How to Market Your Book || Reedsy

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Today’s video I’m teaming up with Reedsy to talk about book marketing. What is Reedsy? They’re a company that help authors connect with other professionals in the industry. This includes editors, cover designers and marketers. While I feel I’ve got a pretty good grip on social media marketing, I don’t know a lot about Amazon and a few other technical things. I hired Alaina Waagner through Reedsy to help out with the launch of She’s Not Here, but she also agreed to help me with this collab. Alaina is here to talk about what she does a book marketer, how she works with authors, why its important to market your book and how you can choose a book marketer that is a good fit for you.

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My First Online Course Is Live! AuthorTube Academy

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So you’ve written a book…Or you’re about to write a book. Whether you’re thinking of self-publishing or going the traditional route, one thing is for sure: you need loyal readers.Welcome to AuthorTube Academy, an online course that teaches you how to create a loyal following of readers around yourself and your books. Along with the course you’ll receive downloadable PDF’s and exclusive access to the AuthorTube Academy Facebook group where I continue to teach you everything about YouTube, social media marketing and building your career as an author.

AuthorTube Academy is officially live! Get started today!

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Professional Author Photo/Headshot – On a Budget

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Every author needs a professional photo and headshot at some point in their career, so make sure you have it ready in advance. In this video we’re talking about how to take professional looking photos that you can use basically anywhere.

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Twitter Tips for Authors – Marketing for Authors

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How should authors be using Twitter? I can tell you now that most authors use it incorrectly: promoting themselves and their books. While that’s great, people won’t follow you on Twitter unless you have something of value to add to the community. In this video I’m going to to talking about tips and tricks to create a strategist plan for organically growing your following on Twitter and finding loyal readers.

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Marketing Tool to Help You Sell Your Book || Storiad

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Today’s video is a little different because I’m taking a deep dive into a tool called Storiad. This is a tool designed for making marketing your book easier.

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How to Host a Virtual Book Launch – Marketing for Authors

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In the past month or so I’ve been doing a lot of different videos on things you can do to help promote your book when it first launches. I’ve talked about how to host a book signing and how to arrange a blog tour for your novel. Those are two different options for a book launch and today I wanted to talk about a third option: virtual book launch.

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How to Make a Book Trailer (The Easy Way)

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Every time one of my novels come out, I create a book trailer that releases about a week or so before the book comes out. The book trailer helps create a ton of hype for the novels and also tells people where to go to buy the book. I have a YouTube video that I’ve made in the past that goes into detail about how I create my book trailers, but today I want to talk about how anyone can create a book trailer. No experience in video editing or filming necessary.

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How to Start an AuthorTube Channel – Marketing for Authors

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So you wanna be an AuthorTuber. If you saw last week’s blog post, then you know I talked about why you should join AuthorTube. Since you now know why you should join the AuthorTube Community, it’s time to talk about what you need to do to grow a following. Being an author on YouTube is really fun, not to mention it’s a great way to find a community of people who will support you and your books, and inspire you to keep writing. Let’s jump into it!

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Why Should Authors be on YouTube? – Marketing for Authors

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So what’s up with all these authors that are on YouTube?  As one of these crazy authors, I thought I would take the time today to talk about why YouTube now has a community called AuthorTube. This community is what allowed me to create the author platform I have today and to continue growing my platform while selling my novels. In this blog post I’m going to explain what AuthorTube is, why you should join in on the fun and maybe give you a few ideas as to what types of video you could make as an AuthorTuber.

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Social Media Marketing for Authors || Self-Publishing

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As promised, today we’re going to be talking about all things social media marketing. I’m going to be going through all the major social media networks and how you can use them as an author to help market your book and hopefully get a few sales out of it as well. Keep in mind, with all social media networks, you don’t want to push your books onto people. You want to interact and grow followers who look up to you as someone they can trust. As you establish yourself as someone who creates valuable content, even if it’s just tweets or Instagram posts, then your followers will see you as someone who would create a book good enough to buy and hopefully fall in love with.

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